Wings Etc. Elevates National Chicken Wing Day with Strategic Loyalty Campaign
As the culinary calendar approaches July 29, the quick-service and casual dining sectors are preparing for one of the most significant days in the industry: National Chicken Wing Day. Among the participants, Wings Etc. Grill & Pub—along with its…
P.F. Chang’s Unveils Ambitious "Good Fortune" Campaign to Mark National Fortune Cookie Day
By Industry News Desk P.F. Chang’s, the iconic leader in Asian-inspired casual dining, has officially announced the launch of its most extensive digital and community-driven initiative of the summer: the "Good Fortune" campaign. Commencing on…
Violife’s "Undairy the Craving" Campaign: A Strategic Pivot in the Booming Plant-Based Cheese Market
Introduction: Redefining the Dairy-Free Experience In a significant move to bridge the gap between consumer perception and product performance, Flora Food Group’s plant-based brand, Violife, has launched an ambitious, multi-layered marketing campaign…